Home Email Marketing GetResponse vs Klaviyo
⚔ Head-to-Head • Updated 2026
EMAIL MARKETING

GetResponse vs Klaviyo

We compared both tools across pricing, features, ease of use and value to give you a clear recommendation.

GetResponse
★★★★ 4.2/5
All-in-one marketing platform with email, automation and webinars...
Try GetResponse →
VS
Klaviyo
★★★★ 4.6/5
The ecommerce email and SMS marketing platform built for Shopify and WooCommerce brands...
Try Klaviyo →

Head-to-Head Comparison

FeatureGetResponseKlaviyo
Rating4.2/54.6/5
Starting Price$19/mo Email Marketing$20/mo
Free Plan✅ Free up to 500 contacts✅ Free up to 250 contacts
Users350,000+130,000+
Best ForTeams looking for a solid Email Marketing solution...Ecommerce brands on Shopify or WooCommerce wanting revenue-d...
Our Winner
Klaviyo
Klaviyo edges ahead with a 4.6/5 rating vs 4.2/5, and is generally better for ecommerce brands on shopify or woocommerce wanting revenue-driven email.
Try Klaviyo →

Pros & Cons

✓ GetResponse Pros

  • Well-established platform
  • Strong integration ecosystem
  • Good documentation
  • Active user community

✓ Klaviyo Pros

  • Deep Shopify and WooCommerce integration
  • Powerful segmentation and flows
  • SMS + email in one platform
  • Revenue attribution reporting

✗ GetResponse Cons

  • Pricing can be high
  • Learning curve
  • Limited customisation on lower plans

✗ Klaviyo Cons

  • Expensive at scale
  • Steep learning curve for beginners
  • Pricing jumps significantly with list growth

Which Should You Choose?

Choose GetResponse if...
Teams looking for a solid Email Marketing solution
Try GetResponse →
Choose Klaviyo if...
Ecommerce brands on Shopify or WooCommerce wanting revenue-driven email
Try Klaviyo →
→ Full GetResponse review → Full Klaviyo review → More GetResponse alternatives