Klaviyo Review 2026

The ecommerce email and SMS marketing platform built for Shopify and WooCommerce brands

Rating★★★★½ 4.6/5 (5200+ reviews)

Starting Price$20/mo

Free Plan✅ Free up to 250 contacts

Users130,000+

Our Score

4.6/5

Best for: Ecommerce brands on Shopify or WooCommerce wanting revenue-driven email

Not for: Non-ecommerce businesses or beginners on a tight budget

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💡 Affiliate disclosure: We may earn a commission if you sign up through our links. This doesn't affect our honest review.

Pros & Cons

Starting from $20/mo. ✅ Free up to 250 contacts.

Plan	Price	Contacts/Users	Emails/Limits	Key Features
Free	$0	250	500/mo	Email + SMS, basic flows
Email	$20/mo	251-500	Unlimited	Full segmentation, A/B testing
Email + SMS	$35/mo	251-500	Unlimited	SMS credits included, unified reporting
Enterprise	Custom	150,000+	Unlimited	Dedicated CSM, custom contracts

✅ Choose Klaviyo if: Ecommerce brands on Shopify or WooCommerce wanting revenue-driven email.

❌ Skip Klaviyo if: Non-ecommerce businesses or beginners on a tight budget.