A complete breakdown of every Wistia plan — what you get, what you don't, and whether the price matches the value for your use case.
Wistia starts at $24/mo. Free plan: yes. The B2B video hosting and marketing platform that turns your videos into lead generation assets
| Plan | Price | Contacts/Users | Emails/Limits | Features |
|---|---|---|---|---|
| Free | $0 | 1 user | 3 videos | Basic hosting, Wistia player |
| Plus | $24/mo | 3 users | 20 videos | Lead capture, basic analytics |
| Pro | $99/mo | 5 users | Unlimited videos | A/B testing, heatmaps, channels |
| Advanced | $399/mo | 10 users | Unlimited | Priority support, advanced analytics |
Wistia is best for: B2B marketers and SaaS companies wanting video to generate leads and track engagement.
You should consider alternatives if: Filmmakers, podcasters or social media creators (use Vimeo or CapCut).