AWeber vs Omnisend

We compared both tools across pricing, features, ease of use and value to give you a clear recommendation.

AWeber

★★★★ 4.2/5

The trusted email marketing platform with the longest cookie window in the industry...

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Omnisend

★★★★ 4.6/5

Ecommerce marketing platform combining email, SMS and push notifications for Shopify brands...

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Head-to-Head Comparison

Feature	AWeber	Omnisend
Rating	4.2/5	4.6/5
Starting Price	$15/mo	$16/mo
Free Plan	✅ Free up to 500 subscribers	✅ Free up to 250 contacts
Users	100,000+	100,000+
Best For	Teams looking for a solid Email Marketing solution...	Shopify and WooCommerce stores wanting omnichannel marketing...

Our Winner

Omnisend

Omnisend edges ahead with a 4.6/5 rating vs 4.2/5, and is generally better for shopify and woocommerce stores wanting omnichannel marketing on a budget.

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Pros & Cons

✓ AWeber Pros

Well-established platform
Strong integration ecosystem
Good documentation
Active user community

✓ Omnisend Pros

Email + SMS + push in one platform
Pre-built ecommerce automation workflows
Strong Shopify App Store rating
Product picker for email campaigns

✗ AWeber Cons

Pricing can be high
Learning curve
Limited customisation on lower plans

✗ Omnisend Cons

Pricing scales steeply with contacts
Limited for non-ecommerce use cases
Fewer templates than Mailchimp

Which Should You Choose?

Choose AWeber if...

Teams looking for a solid Email Marketing solution

Try AWeber →

Choose Omnisend if...

Shopify and WooCommerce stores wanting omnichannel marketing on a budget

Try Omnisend →

→ Full AWeber review → Full Omnisend review → More AWeber alternatives